The leading distribution and sales company

channels is the sales and distribution arm of stc group and one of the leading companies in the field of sales and distribution of the telecommunications sector in the Middle East and operates in GCC countries (Saudi Arabia, Bahrain and Oman), and the first partner for the major telecom companies in the region by introducing a package of diversified sales and distribution services and solutions.


Vision

Becoming stc Group growth engine by having the largest profitable and efficient S&D network while delivering a world-class customer experience.


Facts

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customers

0

point of sales

0

agents

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distribution hubs

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stores

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merchants

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pins

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employees

0

devices revenue

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Self-Service Machines


History

2008

launch of
SALECO
telecom retail &
distribution

launch of

launch of

2010

launch of
SALECO Bahrain

2011

launch of
SALECO
Oman

2014

appointed as the
preferred
distributor

2015

authorized reseller

launch of

2016

appointed as
the preferred
distributor

launch of

launch of

2017

launch of

launch of

stc acquired 100%
of SALECO

authorized
reseller
& after-sales partner

2018

launch of
e-commerce
platform

2019

rebranded to
channels by stc

2020

after-sales
partner

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